David Lilenfeld Blog The intellectual property blog of David Lilenfeld

24Jan/112056

Is Suffix ‘VILLE for Online Games Proprietary?

By David Lilenfeld on January 24, 2011

How strong is the suffix ‘VILLE as a trademark for online games?  We may find out soon.  West Virginia game developer Blingville files Declaratory Judgment action against Zynga (maker of Farmville) after Zynga demanded that Blingville stop using ‘VILLE as suffix for online games. Copy of complaint is attached here.

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