David Lilenfeld Blog The intellectual property blog of David Lilenfeld


Reasons to Conduct a Proper Trademark Search

By David Lilenfeld on January 22, 2016

Why do we recommend a trademark clearance search?  I hear that question fairly often.

As trademark attorneys, we are asked that question often.  Here is our answer, at least a summary of our answer.

The United States trademark laws are based upon the “first to use” – in other words, whoever uses the trademark first for particular goods or services, generally speaking, has the best rights to that trademark for those goods or services.

You don’t want to knowingly (this includes the “should have known” standard) infringe on someone’s trademark. This can result in possibly having to pay damages such as: (1) disgorgement of profits; (2) damages caused by the infringement, which can be trebled; (3) costs of bringing the lawsuit; (4) attorney’s fees; and (5) destruction of inventory.

A trademark owner can use your failure to search as a willful attempt to “blind yourself” to readily available information.

Searching prior to applying for registration may help you identify potential obstacles to registration, such as those encountered by a similar trademark. You can even see how the applicant responded to the Office Actions under the TSDR tab on the USPTO website.

A report also shows the types of trademarks which tend to be accepted or rejected by the USPTO and design your trademarks accordingly, thereby optimizing your chances of approval.

While a trademark search report costs a few hundred dollars, it is obviously preferable to spend a small amount of money up front rather than a lot of money later in litigation.

David Lilenfeld


Comments (38) Trackbacks (1)
  1. Me encanta tu weblog … muy buenos colores y temas.
    ¿Creó mismo este sitio web o bien contrató a alguien a fin de que lo haga por
    ? Por favor responda que busco crear mi weblog y me gustaría saber de
    dónde sacó esto. gracias, volveré de nuevo desde el instante en que marqué esta página y ¡la
    he twitteado a mis seguidores!

  2. Si alguien necesita actualizarse con las últimas tecnologías, debe visitar este
    sitio y estar actualizado todos los días. ¡Volveré, puesto que he marcado
    esta página como favorita y lo he twitteado a mis

  3. Hola, genial weblog! ¿Funcionar un blog como este requiere
    mucho trabajo? No tengo conocimiento de programación mas esperaba comenzar mi
    weblog pronto. De todos modos, si tiene alguna sugerencia o sugerencia para nuevos dueños de blogs, por favor comparta.

    Sé que esto está fuera de tema, pero solo debí consultar.
    ¡Gracias! ¡Volveré, en tanto que he marcado esta página como favorita y lo he twitteado a mis

  4. 189562 10913If I should say something, then nothing will stop the chatter within 508491

  5. 141945 978771Your writing is fine and gives food for thought. I hope that I

  6. 890352 315078I truly like your article. It is evident which you have a good deal information on this subject. Your points are nicely produced and relatable. Thanks for writing engaging and interesting material. 720299

  7. 735046 294433Thank you for your extremely excellent info and feedback from you. san jose used car 901664

  8. 945244 618617Really informative and exceptional bodily structure of content material material , now that

  9. 363326 936877I enjoy reading post. Hope i can uncover much more articles like this one. Thanks for posting. 869652

  10. 360696 397830Interesting point of view. I

  11. 173269 72100The Twitter application page will open. This really is good if you

  12. 593039 771108among the very best system I know, thank you really a lot . 845142

  13. 433413 834143I think other internet site owners need to take this internet site as an model, extremely clean and superb user genial design and style . 609790

  14. 862838 282151Slide small cooking pot within the cable to make it easier for you to link the other big wooden bead for the conclude with the cord. 317227

  15. 806283 120523Basically a smiling visitor here to share the love (:, btw wonderful style and design . 860152

  16. 109704 999664Some genuinely nice stuff on this website , I enjoy it. 586591

  17. 979881 804870hi!,I like your writing so considerably! share we keep up a correspondence extra approximately your post on AOL? I call for a specialist on this space to solve my dilemma. Could be that is you! Looking ahead to peer you. 671954

  18. 891626 889586Dead pent subject matter, thanks for entropy. 333472

  19. 402129 633111Its great as your other blog posts : D, thanks for posting . 99904

  20. 503689 660926Spot on with this write-up, I actually assume this website needs significantly a lot more consideration. I

  21. 418905 712229A lot of thanks for sharing this fine piece. Really fascinating tips! (as always, btw) 913405

  22. 840775 356186All you need to have to know about News details to you. 270007

  23. 270576 531535Merely wanna state that this is very beneficial , Thanks for taking your time to write this. 149346

  24. 488415 21466I real delighted to find this website on bing, just what I was looking for : D also bookmarked . 153502

  25. 824951 352108Whoah this blog is magnificent i really like reading your articles. Maintain up the great paintings! You realize, plenty of persons are searching round for this data, you could aid them greatly. 633103

  26. 759028 43411I want to thank you for the exceptional post!! I surely liked every bit of it. I

  27. 871166 433286All you need to have to know about News details to you. 585318

  28. 925832 434922Does your weblog have a contact page? I

  29. 823251 420880Good to be visiting your blog once more, it continues to be months for me. Nicely this post that i

  30. 521080 142975To your organization online business owner, releasing an important company will be the bread so butter inside of their opportunity, and choosing a fantastic child care company often means the specific between a victorious operation this really is. how to start a daycare 298251

  31. 685985 3092I enjoyed reading your pleasant internet site. I see you offer priceless info. stumbled into this internet site by chance but I

  32. ¡Hola! Sé que esto es un tanto fuera de tema, mas me preguntaba
    qué plataforma de blog estás utilizando para este lugar.
    Me estoy fatigando de WP pues he tenido problemas con los hackers y estoy buscando opciones para otra plataforma.
    Sería genial si pudieses dirigirme hacia una buena plataforma.
    ¡Volveré, en tanto que he marcado esta página como preferida y lo he twitteado a mis seguidores!

  33. 864458 734378I genuinely enjoyed this. It was extremely educational and useful. I will return to examine on upcoming posts 185610

  34. 959230 788793I tried to submit a comment earlier, although it has not shown up. I will remember this. 271918

  35. 691971 533692whoa, this really is a genuinely very good piece of details. I read about something like this before, this really is impressively excellent stuff. 983515

  36. 91321 204810Hello! Nice post! Please do keep us posted when we can see a follow up! 626293

  37. Somos un grupo de voluntarios y empezamos un nuevo esquema en nuestra
    comunidad. Su sitio nos dio información de utilidad para trabajar.

    Has realizado una tarea impresionante y toda nuestra comunidad te lo agradecerá.
    ¡Volveré, puesto que he marcado esta página como favorita
    y lo he twitteado a mis seguidores!

Leave a comment


Go to top ↑